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Adskeeper Pixel (JS Code) Direct Installation

This tracking method can be used only if you’re able to access and edit the offer page source code to place the JavaScript snippet.

  1. To set it up, open the campaign settings and find the Conversion Tracking section.

  2. Enable Pixel tracking, choose the Manual installation option, and then click Get Pixel Code to generate the script.

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3. Add the Pixel JavaScript code to the source code for all targeted pages - from the Landing Page through to the final Target page (for example, the “Thank You” page) of the promoted website.

For more accurate tracking and to minimize data discrepancies, it’s recommended to place the Pixel code as high as possible within the page’s body section.

4. Configure your Goals and add them to the Conversion Tracking settings to start collecting performance data.

For example, using the URL Contains option, you can define the “Thank You” page as the final conversion step in your funnel and track completed sales or actions. See the example below:

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When working with event-based conversions, extra tracking snippet codes need to be added below the main Pixel code within your website source code (for direct installations).

To set up an Event goal, just specify the event name - the system will then automatically generate the required tracking codes for both Page Load and Click-based events.

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Page Load tracking code - tracks visits to a specific page, similarly to URL-based conversion tracking. This method is commonly used when URL-based tracking is unavailable through a third-party integration or when page load tracking is the preferred setup option.

Click-based tracking code (onclick) - tracks interactions with selected page elements, such as buttons or links. It’s useful when a conversion is triggered by a user action instead of a page visit. In some cases, developer support may be needed to properly connect the snippet to a specific element on the page, although this is relatively uncommon.

Most event-based conversion setups for custom actions are usually configured through external tools like Campaign Manager 360 or Google Tag Manager. When using GTM, additional tracking codes are generally unnecessary, since the entire setup can be managed directly within the platform.

Please note that both the Page Load and Click-based tracking codes require the base Pixel to be installed above them in the website source code in order to function correctly.

Adclida Parameter

If you use a custom parameter name for our click_id macro, the system will automatically append the adclida tracking parameter to it.

For example, if your custom parameter name is “beautiful”, it will be passed in the tracking tags together with the adclida parameter in the following format: adclida=beautiful.

You can see an example of this setup in the screenshot below.

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