---
title: Ad Performance Predict
description: The Performance Predict feature in the Adskeeper dashboard uses AI to evaluate the effectiveness of creatives.
---

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# Ad Performance Predict

### Overview

The Performance Predict feature in the Adskeeper dashboard uses AI to evaluate the effectiveness of creatives. It predicts how well a creative is likely to perform based on its campaign settings and design.

This feature helps determine whether creatives are ready to launch and how changes to the image or headline might impact their performance on the Adskeepr network. This feature saves clients time and money by reducing the need for extensive testing.

There are four prediction categories. Each of them includes a brief message to help clients understand their creative's potential impact and suggest next steps.

- **Poor**: "Try something else. This ad won't deliver results unless you switch up the image or headline."
- **Medium**: "Why not give it a shot? This ad's performance falls within the average range."
- **Good**: "Good to go! This ad will deliver great results."
- **Excellent**: "Green light for launching! This ad's performance will be outstanding."

### How it works

The Performance Predict feature automatically appears when the title and image fields are completed in the ad creative form within the Adskeepr dashboard. You can find it on the right-hand side of the screen, below the preview section. Additionally, a prediction indicator is shown for each creative thumbnail in the far-left panel.

![Performance\_predict](https://help.adskeeper.com/hs-fs/hubfs/Adskeeper%20Helpcenter/Ads%20(Creatives)%20Interface/Performance_predict.png?width=670&height=362&name=Performance_predict.png)

When you edit the title or image, the prediction automatically updates to reflect the new content.

If you experience any issues with the performance prediction feature, follow these steps before reaching out to the Support Team:

- Reload the page.
- Delete the image and upload it again.
- Ensure your Internet connection is stable.

Predictions are based on the ad campaign settings, so the same creative may have different predictions depending on the targeting settings.

Keep in mind that creatives with good or excellent predictions can still be rejected by the Moderation Team, regardless of their performance prediction.

The advertising environment is constantly changing, so the Performance Predict will be regularly updated to incorporate new data from the system. Predictions are valid for up to 30 days, meaning the forecast you receive today may differ in six months.

- [Advertisers / Affiliates](https://help.adskeeper.com/advertisers-affiliates?hsLang=en#main-content)

    - [Adskeeper Basics](https://help.adskeeper.com/advertisers-affiliates?hsLang=en#adskeeper-basics)
    - [Campaign Setup and Management](https://help.adskeeper.com/advertisers-affiliates?hsLang=en#campaign-setup-and-management)
    - [Conversion Tracking](https://help.adskeeper.com/advertisers-affiliates?hsLang=en#conversion-tracking)
- [Publishers](https://help.adskeeper.com/publishers?hsLang=en#main-content)

    - [General](https://help.adskeeper.com/publishers?hsLang=en#general)
    - [Websites and widgets](https://help.adskeeper.com/publishers?hsLang=en#websites-and-widgets)
    - [Compliance](https://help.adskeeper.com/publishers?hsLang=en#compliance)
    - [Payment](https://help.adskeeper.com/publishers?hsLang=en#payment)
- [Compliance and Creatives](https://help.adskeeper.com/compliance-and-creatives?hsLang=en#main-content)

    - [Compliance and Creatives Basics](https://help.adskeeper.com/compliance-and-creatives?hsLang=en#compliance-and-creatives-basics)
    - [High Safety Ranking](https://help.adskeeper.com/compliance-and-creatives?hsLang=en#high-safety-ranking)
    - [Low Safety Ranking](https://help.adskeeper.com/compliance-and-creatives?hsLang=en#low-safety-ranking)
    - [AI Image Generation](https://help.adskeeper.com/compliance-and-creatives?hsLang=en#ai-image-generation)
    - [Moderation Process](https://help.adskeeper.com/compliance-and-creatives?hsLang=en#moderation-process)
- [Advertisers Super Client Account](https://help.adskeeper.com/advertisers-super-client-account?hsLang=en#main-content)

    - [Clients](https://help.adskeeper.com/advertisers-super-client-account?hsLang=en#clients)
- [API](https://help.adskeeper.com/api?hsLang=en)
- [DSP](https://help.adskeeper.com/dsp?hsLang=en)

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