WHAT ARE THE TRACKING OPTIONS AVAILABLE IN ADSKEEPER

We have several tracking options which allow you to analyze the traffic performance right in your AdsKeeper dashboard. Some of them allow you to transfer additional data (for example, it might be conversion status or payout amount) from your affiliate network or a third-party tracker, which makes the campaign optimization process much easier.

 

1. Pixel (JS).

This option only works when you have access to the offer's page source code and you can implement a java-code in it.

Please note that our pixel works only with the visitors’ cookies. The pixel will not activate if the visitors’ cookies were overwritten during their way to the “thank you” page (or other page you may set as target for conversion). As a solution we suggest to place our pixel on all webpages of the funnel, from landing page and up to the “thank you” page):

 

<!-- Adskeeper Sensor -->  

 <script type="text/javascript"> (function() { var d = document, w = window; w.MgSensorData = w.MgSensorData || []; w.MgSensorData.push({ cid:614848, lng:"us", project: "a.adskeeper.co.uk" }); var l = "a.adskeeper.co.uk"; var n = d.getElementsByTagName("script")[0]; var s = d.createElement("script"); s.type = "text/javascript"; s.async = true; var dt = !Date.now?new Date().valueOf():Date.now(); s.src = "https://" + l + "/mgsensor.js?d=" + dt; n.parentNode.insertBefore(s, n); })();  

 </script>  

 <!-- /Adskeeper Sensor --> 

 

It should be placed in the source-code of the funnel pages.

And the last step would be to register the URL of the targeted page (“Thank you” page) in our system to activate the tracking. You may insert it here in ad campaign settings: 

In this case, you will see all the stats in your dashboard.

 

2. Postback, S2S.



If you don't have access to the offer's page source code, you can use a third-party tracking system to control your sales/leads/conversions/subscriptions/registrations.

We need to pass the parameter c={click_id} in the tracking link. We use it to optimize the campaign's performance (increase/decrease the traffic from several sources) and you should apply that data on your side.

You can set a specific event in your system and pass the required data depending on the actions performed by the visitor. If the event is a "lead", we need to pass the following data to the URL https://a.adskeeper.co.uk/postback: 

 

c={click_id} + e=leadXXXXXX (where XXXXXX is your client ID) + r={revenue} (payout amount)

 

So approximate final look of the URL should be like this: https://a.adskeeper.co.uk/postback?c={click_id}&e=lead111111&r={revenue}

 

Please note that macros may be changed depending on your tracker’s parameters — contact us for the details.

3. Google Analytics and Yandex Metrics

To use these tracking integrations, all you need to do is follow such steps in campaign settings menu: 

  1. Enable the Tracking Tags and UTM Tagging (the tags should be filled out automatically when you’re creating the campaign; also you may customize the available UTMs):

2. Choose the integration you need and just insert the appropriate email address: